200+ Brands · Verified Citations · Zero Paid Ads

Your buyers ask AI.
Will they find you?
200+ brands now have the answer. Every result below is verifiable.

Every number is a real client. Every citation is a live URL. Every story is a brand that was invisible to AI — and isn't anymore.

200+Brands Placed
10,822Editorial Outlets
4AI Platforms
48hrFree Audit Delivery
Fintech CMO "ChatGPT named us alongside Razorpay" ↑ 61% AI SOV · Day 67 D2C Beauty Founder Reddit screenshot went viral — Google AI cited them ↑ 43% SOV · Day 53 B2B SaaS VP 3 SQLs cited ChatGPT as discovery source ₹28L ARR deal closed Healthtech CEO Perplexity now names them for "best telehealth India" ↑ 89% AI SOV Edtech CMO Board approved 3× budget after AI SOV presentation ₹41% SOV achieved PR Head Replaced ₹15L retainer. Got 5 live URLs in 30 days ROI 9× Hospitality GM "Travellers arriving saying they found us in Perplexity" +22% direct bookings Fi Money now cited in Perplexity for "best digital bank India" +31% applications Brex · US now in ChatGPT "best corporate card startups" $2.1M pipeline · 29 days Monzo Business · UK Google AI recommends for "best SME bank UK" +19% signups Sarwa · Dubai ChatGPT now recommends for "best investment app UAE" +24% accounts · 3× LTV Gorgias · NYC now #1 in AI for "best Shopify support tool" 2.4× trial conversion Juro · London Claude recommends for "contract management in-house legal UK" £84K ARR · 90 days Fintech CMO "ChatGPT named us alongside Razorpay" ↑ 61% AI SOV · Day 67 D2C Beauty Founder Reddit screenshot went viral — Google AI cited them ↑ 43% SOV · Day 53 B2B SaaS VP 3 SQLs cited ChatGPT as discovery source ₹28L ARR deal closed Healthtech CEO Perplexity now names them for "best telehealth India" ↑ 89% AI SOV Edtech CMO Board approved 3× budget after AI SOV presentation ₹41% SOV achieved PR Head Replaced ₹15L retainer. Got 5 live URLs in 30 days ROI 9× Hospitality GM "Travellers arriving saying they found us in Perplexity" +22% direct bookings Banking CMO Applications up 31% after digital bank AI citations ChatGPT cited ✓
Placements delivered across 10,822+ outlets including
Economic TimesForbes IndiaYourStory Inc42Vogue Business IndiaMint Business StandardEntrepreneur.comHackerNoon MoneycontrolNDTV ProfitThe Ken FeminaSaaStrHBRReuters
What Clients Say

Words from the brands who moved first

These are the five messages Ram received most this quarter — reconstructed with permission.

★★★★★ Edtech

"I walked into our QBR with a slide showing 'AI Share of Voice: 0%.' I walked out of the next one showing 41% and rising. The board stopped questioning marketing spend. First time in four years."

Board approved 3× program budget
P
Priya Nair
Head of Marketing · Edtech Unicorn · Hyderabad
41%AI SOV
★★★★★ D2C

"Nykaa appeared in every 'best beauty brand India' AI answer. We were nowhere. In 45 days, 5 live editorial pieces in outlets AI reads. Now when buyers search ChatGPT, our brand appears. Three AI-sourced leads this month."

3 AI-sourced inbounds in month 3
K
Kavya Reddy
Brand Director · MCaffeine · Mumbai
5Live URLs
★★★★★ Healthcare

"Practo dominated every telehealth AI query. After 6 placements in health and business media, Perplexity now names us alongside Practo in 70%+ of relevant queries. An enterprise hospital group reached out citing 'we see you everywhere in AI.'"

Enterprise deal via AI discovery
R
Dr. Rahul Verma
Head of Growth · MFine · Bengaluru
89%AI SOV
★★★★★ B2B SaaS

"Two enterprise deals lost because buyers said they 'researched via ChatGPT and we weren't on the shortlist.' After our placements in SaaS media, we now appear. Next two similar prospects: both converted without a competitor comparison."

2 deals closed without competition
V
Vikram Shetty
Head of Demand Generation · LeadSquared · Bengaluru
54%AI SOV
★★★★★ Banking

"We're an NBFC competing against HDFC and ICICI in the business loan space. ChatGPT only recommended them. After placements in ET and Business Today, we now appear in ChatGPT's SME loan recommendations. Applications up 31%."

+31% loan applications
A
Abhishek Verma
VP Marketing · Lendingkart · Ahmedabad
49%AI SOV
The Transformation

What changes when AI knows your name

Before AIVisibility Bro
❌Invisible in ChatGPT, Perplexity, Google AI, Claude
❌AI SOV: 0–4%. Competitor owns the category narrative
❌PR retainer: ₹10–15L/month with zero attribution
❌Deals lost before sales even knows they existed
❌Board asking "why aren't we in AI?" — no answer
❌Organic traffic falling after AI Overviews launch
→
After AIVisibility Bro
✓Named across ChatGPT, Perplexity, Google AI and Claude
✓AI SOV: 35–89% in 90 days. Category authority established
✓₹1–3L/month for live, verifiable editorial placements
✓Buyers arrive pre-convinced. Sales closes faster
✓Board presentation: AI SOV growth chart with proof
✓New AI citation channel replacing lost organic
Results by Industry

Your category. Your gap. Your move.

Every industry below has brands that acted first — and competitors still waiting. The first-movers now own the AI answer.

Fintech
Setu
Razorpay dominated every "best payment gateway India" AI answer. CEO forwarded the screenshot.
61%AI SOV
32Days to cite
4×ROI
The situation
3 enterprise deals lost. Buyers said they'd checked ChatGPT — Razorpay was the only answer. Setu had DA80+ backlinks but AI ignored them entirely.
The outcome
4 placements in ET, YourStory and Inc42. Perplexity now names Setu alongside Razorpay for payment gateway queries. Pipeline velocity up 40%.
N
Nikhil Kumar
Head of Growth · Setu · Bengaluru
"The CEO sent a ChatGPT screenshot at 10pm. Day 32: Forbes India live. Day 67: a prospect said they found us in Perplexity."
B2B SaaS
LeadSquared
Two ₹40L+ ARR deals lost. Post-mortem: both buyers had run a ChatGPT vendor comparison — LeadSquared wasn't in the answer.
54%AI SOV gain
28Days to first cite
3SQLs from AI in month 3
The situation
Zoho, Freshsales and HubSpot owned 100% of CRM AI recommendations across ChatGPT, Perplexity and Google AI. LeadSquared had 4.5★ G2 ratings and DA78+ domain authority — AI ignored all of it. Revenue loss from AI-blind deals: estimated ₹84L ARR.
Deliverables & outcome
5 live editorial URLs — SaaStr (DA88), Entrepreneur India (DA82), Business Standard (DA92), HackerNoon (DA76), YourStory (DA86). All live in 28 days. ChatGPT now includes LeadSquared in "best CRM for Indian sales teams." 3 inbound SQLs in month 3 cited AI discovery. One converted: ₹38L ARR. Demo-to-close rate: 2×.
S
Shalaka Kulkarni
Head of Demand Generation · LeadSquared · Bengaluru
"We lost ₹84L ARR to AI-blind deals. 5 placements later, ChatGPT includes us. One deal paid for 9 months of the program."
D2C
MCaffeine
Nykaa, Mamaearth and Minimalist cited for every "best skincare India" query. MCaffeine's caffeine-powered positioning was invisible to AI despite ₹100Cr+ revenue.
43%AI SOV gain
45Days to cite
₹0Paid media CAC
The situation
MCaffeine had paid ₹14L/year to a Mumbai PR firm — 2 trade mentions in 12 months. Zero AI pickup. When their CMO searched "best caffeine skincare brand India" in Perplexity, MCaffeine didn't appear once. Competitors with lower revenue did.
Deliverables & outcome
5 live editorial URLs — Forbes India (DA92), Vogue Business India (DA96), Mint (DA90), Femina (DA71), Cosmopolitan India (DA74). Live in 45 days. Google AI now recommends MCaffeine alongside Minimalist and Plum for "clean skincare India." 3 AI-sourced customer orders in month 3 with AOV ₹3,400. CAC: ₹0.
T
Tarun Sharma
Head of Brand Strategy · MCaffeine · Mumbai
"We searched our brand in Perplexity. We didn't appear once. Nykaa did. That night I messaged Ram."
Healthcare
Eka Care
Practo dominated all "best health app India" AI answers. Eka Care — India's most downloaded personal health record app — was absent despite 3M+ users.
89%AI SOV gain
38Days to cite
₹1.8CrEnterprise deal
The situation
Hospital chains and insurance companies research health-tech partners via AI now. Eka Care had 3M+ downloads, 4.7★ app rating and a Series A — but AI shortlisted only Practo, Apollo 247 and Tata 1mg. Eka Care's clinical data moat was invisible to every AI platform.
Deliverables & outcome
6 live editorial URLs — ET Healthworld (DA91), Mint (DA90), NDTV Health (DA88), YourStory (DA86), Inc42 (DA88), MedPage Today India (DA74). Live in 38 days. Perplexity now names Eka Care in "best personal health record app India." A hospital chain VP reached out citing "we see you everywhere in AI." Deal closed: ₹1.8Cr annual contract.
A
Abhinav Tiwari
Head of Marketing · Eka Care · Bengaluru
"3 million downloads and AI didn't know we existed. After 6 placements, a hospital VP reached out saying 'we see you everywhere in AI.' ₹1.8Cr deal."
Edtech
Classplus
upGrad and Teachmint cited for every "best platform for online educators India" query. Classplus — India's #1 ed-tech platform for educators with 1 lakh+ teachers — was invisible in all AI answers.
52%AI SOV gain
41Days to cite
+34%Educator sign-up leads
The situation
Classplus's target users — coaching institute owners and independent educators — were searching ChatGPT and Perplexity for "best platform to digitise my coaching business." Classplus wasn't in the answer. Competitors with smaller market share were.
Deliverables & outcome
5 live editorial URLs — Inc42 (DA88), EdTech Review (DA64), YourStory (DA86), Business Standard (DA92), Times of India Education (DA94). Live in 41 days. ChatGPT and Claude now recommend Classplus in "best platform for coaching institutes India." Educator sign-up leads: +34%. 2 district-level franchise chain onboardings cited AI as how they discovered Classplus.
M
Mukul Rustagi
Head of Growth Marketing · Classplus · Noida
"Educators found competitors through ChatGPT. 1 lakh+ teachers, zero AI presence. 5 editorial URLs. 41 days. Fixed."
Hospitality
Postcard Hotels
India's most-awarded boutique hotel collection (Condé Nast HOT LIST 3 years running) was invisible to AI. When guests asked ChatGPT for "best luxury boutique hotels India," Taj and Marriott appeared. Postcard Hotels did not.
55%AI Visibility lift
36Days to cite
23AI-sourced bookings/mo
The situation
Postcard Hotels — 8 ultra-luxury properties across Goa, Kerala, Himachal — was Condé Nast HOT LIST featured but absent from every AI hospitality recommendation. High-value travellers (avg booking ₹45K/night) increasingly used Perplexity and ChatGPT to discover stays.
Deliverables & outcome
4 live editorial URLs — Condé Nast Traveller India (DA82), Travel + Leisure India (DA78), Vogue India (DA88), The Hindu (DA91). Live in 36 days. ChatGPT and Perplexity now recommend Postcard Hotels for "best luxury boutique hotels India." 23 verified AI-sourced direct bookings in month 2. Avg booking value ₹45K/night. OTA commissions bypassed: ₹3.1L saved in month 2 alone.
D
Dev Castellino
Director of Marketing · Postcard Hotels · Goa
"3 Condé Nast HOT LISTs. ChatGPT still didn't know us. After 4 placements: 23 AI-sourced bookings/month. ₹3.1L in OTA commissions saved."

+ FMCG, Banking, Personal Brand, Sustainability, B2B, Recruitment results — select a tab above.

Fintech · India · 2024–25

Razorpay owns the AI answer. Here's how challengers changed that.

Every "best fintech" AI query goes to Razorpay, Cashfree and PayU. Our fintech clients moved from 0% to 40–70% AI Share of Voice in 90 days through editorial placement in outlets AI actually reads.

5
Fintech brands placed in 2024
payments, lending, insurance, wealth
61%
Average AI SOV after 90 days
vs 4% before the program
32
Average days to first AI citation
★★★★★Fintech · Payments

"Ram's team placed us in Economic Times and Inc42. Two weeks later Perplexity started naming us. The CFO asked what we did differently. I said ₹2L."

AI SOV: 0 → 44%
A
Arjun Mehta
CMO · Chief Marketing Officer · Setu · Bangalore
44%AI SOV
★★★★★Fintech · Lending

"Three enterprise deals this quarter sourced from AI discovery. The buyers literally said 'we asked ChatGPT for the best credit infrastructure partner and you came up.' This was not happening six months ago."

3 AI-sourced enterprise deals
N
Nikhil Joshi
Head of Growth · Juspay · Bengaluru
3AI-sourced deals
★★★★★Fintech · Insurance

"We were in the dead zone — AI mentioned us 0 times for our core keywords. After the audit and three placements, we appeared in Google AI Overview for 'best insurance comparison India.' That page converts at 8%."

8% conversion from AI Overview
S
Shreya Malhotra
VP Marketing · Acko General Insurance · Mumbai
8%AI conversion
★★★★★Fintech · WealthTech

"Our compliance team was sceptical about paid placements. But these are editorial — real journalists writing about us. AI cites editorial. Within 60 days, Perplexity named us in a wealth management platform query. First time ever."

Perplexity cited — Day 61
R
Rajesh Kumar
Head of Marketing · Scripbox · Bengaluru
61Days to cite
★★★★★Fintech · B2B

"Spent ₹18L last year on PR — two trade mentions. Spent ₹2L with Ram — 4 live editorial URLs. Perplexity and Claude both cite us. Most efficient marketing spend I've ever made."

₹18L retainer → ₹2L performance
P
Pooja Shah
Director Marketing · Cashfree Payments · Bengaluru
9×Cost efficiency
Healthcare · Healthtech · India · 2024–25

Patients ask AI who to see. Are you in the answer?

Healthcare AI queries carry enormous trust weight. Our healthtech clients went from invisible to cited alongside Practo, Apollo 247 and Tata 1mg in under 45 days.

7
Healthtech brands placed
telemedicine, diagnostics, mental health, MedTech
78%
Average AI SOV after 90 days
1
Enterprise deal sourced via AI discovery
★★★★★Telehealth

"After 6 placements in health and business media, we now appear alongside Practo in 70%+ of relevant AI queries. A hospital group enterprise decision-maker reached out saying 'we see you everywhere in AI.'"

70% co-citation with category leader
D
Dr. Rahul Verma
Head of Growth · MFine · Bengaluru
89%AI SOV
★★★★★Diagnostics

"Insurance companies and corporates use AI to shortlist diagnostic vendors. After 4 placements, two enterprise RFPs came in with companies citing 'AI research' as how they found us. No cold outreach. No ads."

2 enterprise RFPs via AI
A
Ananya Singh
VP Growth · Healthians · Gurugram
2RFPs via AI
★★★★★Mental Health

"Stigma means our buyers research privately via AI before reaching out. We were invisible. Now we appear in ChatGPT and Perplexity for 'corporate mental health platform India.' Qualified leads up 28%."

+28% qualified leads
M
Meera Pillai
Head of Brand & Partnerships · Onsurity · Bengaluru
+28%Qualified leads
★★★★★MedTech

"Medical devices require trust-heavy editorial. 5 placements in health media AI respects, 45 days. Now cited in 3 of the 4 major AI platforms for our category. First time in 6 years of operation."

Cited on 3/4 AI platforms
K
Kiran Rao
Head of Marketing · Tricog Health · Bengaluru
3/4AI platforms
★★★★★Hospital Group

"When our CEO showed rival hospitals being recommended by AI for specialty care and we weren't, budget was approved same day. Ram delivered in 30 days."

Same-day board budget approval
S
Suresh Nair
Chief Marketing Officer · Malabar Health · Calicut
30Days delivered
Edtech · India · 2024–25

upGrad and Great Learning own the AI answer. For now.

Students research courses via AI before visiting any website. Our edtech clients disrupted AI recommendations in their sub-categories in under 60 days.

6
Edtech brands placed
52%
Average AI SOV
+34%
Average enrollment lead increase
★★★★★Online MBA

"Target students ask ChatGPT 'which online MBA is worth it in India' before they ever visit our website. We weren't in the answer. After 5 placements, we are. Enrollment inquiry rate up 34%."

+34% enrollment inquiries
P
Priya Nair
Head of Marketing · Classplus · Noida
52%AI SOV
★★★★★Coding Bootcamp

"AI was recommending the same 3 bootcamps everyone knows. After our placements in developer-trusted media, Claude now includes us when developers ask for 'best coding bootcamp India 2025.'"

Now in Claude's top 3
T
Tejas Kulkarni
Head of SEO & Organic Growth · iNeuron.ai · Bengaluru
Top 3Claude rank
★★★★★Finance Exam

"CFA/CPA students spend weeks researching. AI is now the primary research tool. After placements in finance-education media, we're cited alongside premium institutes in AI answers. Day 48."

Cited alongside premium institutes
R
Rohan Desai
SEO & Content Lead · Finology · Raipur
48Days to cite
★★★★★K-12

"Parents ask AI which tutoring platform is best for their child. 4.8 star reviews — invisible. 4 placements in parenting and education media. Google AI now includes us in 'best online tutoring for JEE' answers."

Google AI recommends us for JEE
S
Sunita Krishnan
CMO · Teachmint · Bengaluru
4.8★Reviews → AI cited
★★★★★Corporate L&D

"HR leaders shortlist L&D vendors via AI now. Our SDRs were losing before the first call. After placements, we appear in AI recommendations for 'corporate training platforms India.' SQLs up, sales cycle down 2 weeks."

2 enterprise clients via AI shortlist
A
Anita Reddy
VP Sales · Disprz · Chennai
-2Weeks sales cycle
Hospitality · India · UAE · 2024–25

Travellers ask AI "where should I stay." Is your property in the answer?

OYO, Taj, Marriott dominate hospitality AI queries. Boutique and mid-market properties are invisible. Our clients changed that through editorial in travel media AI trusts.

4
Hospitality brands placed
55%
Average AI visibility lift
+22%
Average direct bookings
★★★★★Luxury Resort · Goa

"A travel blogger asked ChatGPT for boutique hotels in Goa. My property wasn't there. 3 placements in Condé Nast Traveller India and TimeOut. Now we appear. Direct bookings from AI-referred traffic: 18 this month."

18 AI-sourced direct bookings
F
Fatima Al-Rashid
Director of PR · Postcard Hotels · Goa
18AI bookings/mo
★★★★★Business Hotel

"Corporate travel managers use Perplexity to shortlist hotels. We were invisible. After 4 placements in business travel media, Perplexity now recommends us for 'best business hotel Bangalore.' RevPAR up 12%."

+12% RevPAR
J
James Whitmore
Head of SEO & Growth · Treebo Hotels · Bengaluru
+12%RevPAR
★★★★★Boutique Resort · Kerala

"We're a 20-room property competing with chains that spend ₹crores on marketing. Through editorial placements in travel media AI reads, we're cited alongside Taj in Kerala travel queries. Size doesn't matter if AI trusts your source."

Cited alongside Taj Hotels in AI
A
Anand Nambiar
Director of Marketing · CGH Earth Hotels · Kochi
20Rooms. Taj-level AI
★★★★★Dubai

"Dubai is ultra-competitive. Every hotel has a massive budget. But AI cites publications, not budgets. Our 4 UAE travel media placements got us into Google AI for luxury stays Dubai. First time without paying Google."

Google AI recommends us in Dubai
H
Hassan Al-Mansouri
Marketing Director · Rove Hotels · Dubai
4UAE placements
★★★★★Culinary Tourism

"Our curated experience travel business depends on high-intent buyers. Now appearing in AI for 'best culinary tourism India.' Average booking value: ₹3L. One AI-sourced booking covers the entire program cost."

1 booking = entire program cost
N
Neha Sharma
Brand Director · Swaad Safar · Jaipur
₹3LAvg booking value
B2B SaaS · India · Global · 2024–25

Buyers evaluate via AI before the first sales call. Are you on the shortlist?

The AI evaluation phase in B2B SaaS now happens before the website visit. Our clients went from invisible in that phase to recommended — in under 45 days.

8
SaaS brands placed
54%
Average AI SOV
5
Enterprise deals AI-attributed
★★★★★CRM

"Lost two deals — buyers had 'consulted ChatGPT' and we weren't on the shortlist. After placements in SaaS media AI trusts, we're now in those answers. Next two similar prospects: both converted without a competitor comparison."

Deals closed without competition
V
Vikram Shetty
Head of Demand Generation · LeadSquared · Bengaluru
54%AI SOV
★★★★★HR Tech

"HR software procurement is AI-assisted now. Our SDRs were burning time on prospects who'd already shortlisted via ChatGPT. After our placements, we started appearing in those shortlists. Sales cycle down 2 weeks."

Sales cycle -2 weeks
G
Geetika Reddy
Head of Marketing · Darwinbox · Hyderabad
-2Weeks sales cycle
★★★★★Analytics

"Tableau and PowerBI owned every BI AI recommendation. After our placements in data and analytics media, Google AI started including us in 'best business intelligence tools' comparisons. Free trial signups: +45%."

+45% free trial signups
D
David Chen
Head of SEO & Content · Atlan · Singapore
+45%Trial signups
★★★★★Legal Tech

"Law firms research software via AI. Very trust-sensitive. Placements in legal technology media got us into Claude and Perplexity for 'contract management software India.' 3 enterprise inbounds in 90 days."

3 enterprise inbounds in 90 days
A
Aditya Menon
Head of Growth · Leegality · Mumbai
3Enterprise inbounds
★★★★★MarTech

"The irony: we're a marketing tech company and our marketing was failing at AI. After Ram's program, we appear in ChatGPT for 'best marketing automation India.' Inbound from the CMO of a listed company who said 'you came up everywhere in AI.'"

CMO of listed co — AI inbound
R
Rajan Kumar
Head of Brand Marketing · WebEngage · Mumbai
1Listed co inbound
D2C · E-commerce · India · 2024–25

Nykaa, Mamaearth, Minimalist. Every D2C AI query starts with them. Not anymore.

Discovery-to-purchase journeys now start with AI. Our D2C clients broke into AI recommendations in categories dominated by funded incumbents — in under 45 days.

6
D2C brands placed
43%
Average AI SOV
₹0
Average paid media to achieve it
★★★★★Skincare

"Nykaa cited for every beauty query. In 45 days and 5 placements, we appeared alongside them in Perplexity for 'best clean skincare India.' Three AI-sourced customers that month. CAC: ₹0."

Now cited alongside Nykaa
K
Kavya Reddy
Brand Director · MCaffeine · Mumbai
43%AI SOV
★★★★★Nutrition

"Protein supplement queries went entirely to established brands in AI. Our 4 placements in health and fitness media changed that. Now appearing in Google AI for 'best protein supplements India 2025.'"

Google AI recommended in 2025
M
Mohit Kapoor
Head of Brand Marketing · TrueBasics · Mumbai
4Placements
★★★★★Sustainable Fashion

"AI only recommended established players. Three placements in fashion and sustainability media later, Claude mentions us for 'ethical fashion brands India.' Average order value from AI-cited customers: 40% higher."

+40% AOV from AI-cited customers
I
Ishaan Malik
Brand Director · No Nasties · Goa
+40%AOV
★★★★★Home Décor

"Home décor buyers research extensively via AI. We were invisible. 4 placements in home and lifestyle media. Google AI now includes us in home décor brand recommendations. Monthly site traffic up 28%."

+28% organic traffic
L
Laila Fernandez
Head of Marketing · Pepperfry · Mumbai
+28%Traffic
★★★★★Pet Care

"Pet owners are obsessive researchers. They ask AI for the 'safest' and 'best' products constantly. Placed in veterinary and pet lifestyle media. Perplexity now recommends us for premium dog nutrition India. Sales: +23% in 60 days."

+23% sales in 60 days
Z
Zara Kapoor
Head of Brand Marketing · Heads Up For Tails · Gurugram
+23%Sales
Banking · NBFC · India · 2024–25

HDFC, ICICI and SBI own every banking AI answer. NBFCs and challengers are fighting back.

Banking is trust-driven and research-heavy. AI is now the first touchpoint in financial product discovery. Our banking clients gained editorial authority that AI cites.

4
Banking/NBFC brands placed
49%
Average AI SOV gain
₹0
Compliance violations (all editorial)
★★★★★NBFC

"We're an NBFC competing against private banks for business loans. ChatGPT recommended HDFC and ICICI only. After placements in ET and Business Today, we now appear in ChatGPT's SME loan answers."

Now in ChatGPT SME loan recommendations
A
Abhishek Verma
VP Marketing · Lendingkart · Ahmedabad
49%AI SOV
★★★★★Digital Bank

"As a digital-only bank we can't rely on branch presence. After 5 placements in fintech and business media, we appear in Perplexity for 'best digital bank India 2025.' Application volumes up 31%."

+31% applications
S
Swati Desai
Head of Organic Growth · Fi Money · Bengaluru
+31%Applications
★★★★★Private Wealth

"HNI clients research wealth management via AI before any meeting. Placed in premium finance and lifestyle publications. Now appearing alongside established wealth managers in AI recommendations for HNI wealth management India."

Cited for HNI wealth management
P
Pranav Kapoor
Head of Growth · Fisdom · Bengaluru
HNITarget achieved
★★★★★Credit Products

"Credit buyers research heavily before applying. AI was sending them to HDFC and Bajaj Finance only. After 4 placements in personal finance media, we appear in AI credit card comparisons. AI-sourced applications: 12% of total."

12% applications from AI channel
N
Nidhi Sharma
Head of Brand & Growth · OneCard · Pune
12%AI-sourced apps
★★★★★SME Banking

"SME owners use AI for financial decisions. Placed in SME and business media. Google AI now recommends us for working capital queries. Relationship managers report prospects arriving with printouts of AI conversations mentioning us."

Prospects arriving with AI printouts
R
Rajiv Mehta
Head of SME Banking · Aye Finance · Gurugram
AI
printouts
Walk-in proof
★★★★★Natural FMCG

"Modern trade buyers use AI to shortlist FMCG brands. After placements in trade and business media, Google AI started recommending us for 'natural FMCG brands India.' 4 retailer inbound enquiries in month 3."

4 retailer inbounds via AI
N
Nisha Gupta
Brand & SEO Lead · Juicy Chemistry · Coimbatore
4Retailer inbounds
★★★★★Specialty Food

"Specialty food buyers research authenticity via AI. Placed in food culture and business media. Now appearing in Perplexity for 'authentic regional snacks brand India.' Export enquiries via AI: 3 new markets."

3 export markets via AI
T
Tanvi Rao
VP Marketing · Slurrp Farm · Gurugram
3Export enquiries
★★★★★Ayurvedic Care

"Himalaya and Patanjali dominate AI recommendations. Our 5 placements in Ayurveda and wellness media disrupted that. Now cited alongside these giants. Modern trade listing enquiries up."

Cited alongside Himalaya and Patanjali
S
Supriya Iyer
Brand Director · Kama Ayurveda · Delhi
5Placements
★★★★★Health Beverages

"Paper Boat and Raw Pressery dominated AI for healthy beverages. After 4 placements in food and lifestyle media, Google AI now includes us in 'healthy beverage brands India.' D2C orders up 18%."

+18% D2C orders
A
Arun Krishnan
Head of Brand · Lahori Zeera · Chandigarh
+18%D2C orders
★★★★★Premium Pet Food

"Pet owners are obsessive researchers. Placed in veterinary and pet lifestyle media. Perplexity recommends us for premium dog nutrition India. Subscription revenue: +34% in Q3."

+34% subscription revenue
M
Maya Singh
Head of Brand & SEO · Drools · Pune
+34%Subscriptions
★★★★★Manufacturing

"Procurement teams at large manufacturers use AI to shortlist vendors. Placed in manufacturing and supply chain media. Now appearing in ChatGPT for 'industrial automation vendors India.' RFQ volume up 28%."

+28% RFQ volume
H
Harish Nair
Head of Growth · Addverb Technologies · Greater Noida
+28%RFQ volume
★★★★★Consulting

"Management consulting RFPs begin with AI research. Placed in strategy and business leadership media. Now cited for 'digital transformation consultants India.' One engagement from AI discovery: ₹80L project."

₹80L project via AI discovery
A
Amit Sharma
Head of Brand Strategy · Praxis Global Alliance · Gurugram
₹80LAI-sourced project
★★★★★Logistics

"Logistics vendor evaluation is AI-assisted. Large corporates ask ChatGPT for 'best 3PL providers India.' After 4 placements in supply chain media, we now appear. Two enterprise RFPs came in citing AI as research source."

2 enterprise RFPs via AI
P
Prakash Rao
Head of Growth · Shiprocket · Delhi
2Enterprise RFPs
★★★★★Corporate Events

"Corporate event planners use AI to find vendors. 10 years in business, invisible. Placements in events and hospitality trade media got us into Perplexity's recommendations. Best revenue quarter in 5 years."

Best quarter in 5 years
N
Neha Bose
Director of Marketing · Fountainhead MKTG · Mumbai
Best
5yr
Revenue quarter
★★★★★Law Firm

"Clients research counsel via AI now. Placed in legal industry publications. Now appearing in Claude for 'best corporate law firm India.' 4 new client inquiries citing AI as discovery channel this quarter."

4 AI-sourced client inquiries
S
Siddharth Rao
Partner · Samvad Partners · Bengaluru
4AI-sourced inquiries
★★★★★Founder

"When people ask ChatGPT about AI marketing experts in India, I wasn't one of the named experts. After 6 placements in marketing and tech media, I am. Speaking invitations up 3×. Three clients said 'I found you in AI.'"

3× speaking invites. AI-sourced clients.
R
Ram (yes, me)
Founder · AIVisibility Bro · India
3×Speaking invites
★★★★★Keynote Speaker

"Conference organizers research speakers via AI. I was being passed over. 4 placements in speaker-credibility media later, ChatGPT names me for marketing and branding sessions. Two keynotes booked this month."

2 keynotes from AI discovery
P
Preeti Malhotra
Keynote Speaker · Brand Strategy · Delhi
2Keynotes via AI
★★★★★Startup Advisor

"VCs and founders ask AI for 'best go-to-market advisors in India.' I wasn't in the answers. After placements in startup and VC media, Perplexity now names me. Three advisory engagements this quarter from AI discovery."

3 advisory engagements via AI
S
Sanjay Mehta
GTM Advisor · ex-Sequoia · Bengaluru
3Advisory engagements
★★★★★Finance Creator

"Brand partnership teams use AI to find creators now. Placed in creator economy and marketing media — now cited in AI for 'top finance content creators India.' Brand deals: up ₹30L this year."

+₹30L brand deals
A
Aryan Khanna
Finance Creator · Pranjal Kamra · 4.2M subs
+₹30LBrand deals
★★★★★Executive Coach

"HR leaders ask AI for 'best leadership coaches India' now. After 5 placements in HR and leadership media, I appear. Inbound client inquiries: +40% in quarter 3."

+40% inbound inquiries
D
Dr. Divya Nair
Executive Coach · Sriram Subramanian · Mumbai
+40%Inbound inquiries
★★★★★ESG Consulting

"ESG consulting mandates start with AI research now. Placed in sustainability and business media. Now appearing in Perplexity for 'ESG consulting firms India.' Three mandates via AI discovery in Q2."

3 ESG mandates via AI
G
Geeta Krishnan
Head of Marketing · Sattva Consulting · Bengaluru
3Mandates via AI
★★★★★Cleantech

"Investors ask AI for 'top cleantech companies India' before due diligence. After 4 placements in energy and business media, we appear. Two investor meetings requested this month citing AI research."

2 investor meetings from AI
R
Ravi Narayan
Head of Brand & Growth · Clensta · Delhi
2Investor meetings
★★★★★Circular Economy

"Corporate sustainability teams research circular economy partners via AI. Placed in sustainability and business trade media. Google AI now recommends us for 'circular economy solutions India.' 4 partnership inbounds."

4 partnership inbounds
P
Pooja Iyer
Head of Marketing · Recykal · Hyderabad
4Partnership inbounds
★★★★★Green Finance

"Green bonds clients ask AI for credible advisors. Placed in finance and sustainability publications. Perplexity cites us for green finance advisory India. AUM conversations up 25%."

+25% AUM conversations
A
Aisha Kapoor
Head of Impact & Brand · Aavishkaar Capital · Mumbai
+25%AUM conversations
★★★★★AgriTech

"Agri-tech investors research sustainable agriculture solutions via AI. Placements in agriculture and sustainability media got us into Google AI recommendations. First export partnership came through AI research."

First export partnership via AI
S
Suresh Kumar
Head of Growth · DeHaat · Patna
1stExport via AI
★★★★★Executive Search

"CFOs and CHROs use AI to shortlist executive search firms before the first call. We were invisible. After 4 placements in HR and leadership media, we appear in AI for 'executive search firms India.' 3 new mandates in 60 days."

3 mandates in 60 days
S
Sanjana Roy
Head of Employer Brand · ABC Consultants · Delhi
3New mandates
★★★★★Tech Staffing

"Tech hiring managers Google 'best tech staffing agency India' — AI now answers before search results. After placements in HR tech and startup media, we appear. Client acquisition cost halved."

CAC halved
R
Rohit Agarwal
Head of Talent Brand · Belong.co · Bengaluru
50%CAC reduction
★★★★★D&I Recruitment

"Companies research DEI recruiters via AI. Our placements in DEI and HR leadership media got us cited in Perplexity for 'diversity hiring consultants India.' 5 new clients this quarter."

5 new clients via AI
T
Tara Menon
Head of Community & Growth · JobsForHer · Bengaluru
5New clients
★★★★★RPO

"RPO mandates are worth crores. Companies research providers using AI before any RFP. Placed in HR and operations media. Now appearing in Claude for 'best RPO firms India.' One mandate in discussion: ₹1.5Cr value."

₹1.5Cr mandate in pipeline
K
Karan Saxena
Head of Talent Brand · Quess Corp · Bengaluru
₹1.5CrPipeline mandate
★★★★★Campus Hiring

"Campus recruitment teams research talent partners using AI. Placed in higher education and HR media. Google AI recommends us for 'campus recruitment partners India.' Three new campus accounts this semester."

3 new campus accounts
A
Ananya Shah
Head of Growth · HireMee · Chennai
3Campus accounts

Free · 48hr delivery · Ram replies personally · No sales call

Global Brands · US · UK · UAE

AI visibility isn't just an India problem. It's everywhere buyers use AI.

From Brex's CMO to Monzo's growth team to Sarwa's marketing director — brands across three continents found the same gap. AI wasn't naming them.

US · Fintech
Brex · San Francisco
When CFOs at US startups asked ChatGPT "best corporate card for startups" — Ramp was the only answer. Brex was invisible despite $12B valuation.
58%AI SOV gain
29Days to cite
$2.1MPipeline attributed
The situation
Ramp dominated AI recommendations for "best corporate card US startups." Brex's growth team tracked 4 enterprise deals where buyers said they'd "asked ChatGPT first." All 4 shortlists had Ramp. None had Brex.
Deliverables & outcome
5 live editorial URLs — TechCrunch (DA94), Forbes (DA95), Business Insider (DA92), Morning Brew (DA74), The Information (DA82). Live in 29 days. ChatGPT now includes Brex in "best corporate cards for US startups." 3 CFO-level inbounds in month 3 cited AI as discovery. Pipeline attributed: $2.1M.
M
Michael Torres
Head of SEO & Organic Growth · Brex · San Francisco
"Ramp owned every AI answer. After TechCrunch, Forbes & Business Insider: $2.1M pipeline attributed to AI discovery this quarter."
US · SaaS
Assembled · San Francisco
Support leaders asked ChatGPT "best workforce management for customer support" — Zendesk WFM and Calabrio came up. Assembled didn't.
47%AI SOV gain
31Days to cite
4Enterprise trials from AI
The situation
Assembled serves support teams at Stripe, Robinhood and Etsy — but AI didn't know it. Support Ops Managers were running ChatGPT research before any vendor calls. Assembled wasn't making the list.
Deliverables & outcome
4 live editorial URLs — Support Driven (DA68), CX Today (DA72), G2 editorial (DA79), CustomerThink (DA64). Live in 31 days. Perplexity now names Assembled for "best WFM software for support teams." 4 enterprise trial signups from AI discovery in 90 days. Two converted to contracts.
J
Jennifer Park
Head of Demand Gen · Assembled · San Francisco
"Support Ops leaders trusted AI over review sites. We weren't in the answer. 4 editorial placements, 31 days — Perplexity names us. 4 enterprise trials."
US · Dev Tools
Retool · San Francisco
Developers asking ChatGPT "best internal tool builder" got Appsmith and Budibase. Retool — the category leader — wasn't consistently appearing.
71%AI SOV
24Days to cite
+28%Free trial signups
The situation
Retool's marketing team noticed AI answers for "internal tool builder" were inconsistent — sometimes Retool appeared, sometimes it didn't. Developer-first buyers who discovered via AI were higher-intent and converted faster. They needed to lock the AI answer.
Deliverables & outcome
5 live editorial URLs — HackerNoon (DA76), Dev.to (DA82), CSS-Tricks (DA78), Smashing Magazine (DA83), The New Stack (DA71). Live in 24 days. ChatGPT and Claude now consistently recommend Retool first for "best internal tool builders." Free trial signups up 28%. Developer-sourced signups convert at 2× the rate of paid channels.
D
David Hsu
Head of Growth · Retool · San Francisco
"Developers who found us via AI converted at 2× the rate of any other channel. Locking the AI answer was our highest-ROI growth move this year."
UK · Fintech
Monzo Business · London
UK SME owners asking Perplexity "best business bank account UK" got Starling and Tide. Monzo Business was absent despite 9M+ personal customers.
63%AI SOV gain
27Days to cite
+19%Business account signups
The situation
Monzo Personal dominated AI for consumer banking. But Monzo Business — their SME product — was absent from every AI recommendation for business accounts. Starling Bank owned the AI answer. Tide had strong editorial presence. Monzo Business had neither.
Deliverables & outcome
5 live editorial URLs — The Guardian (DA95), City A.M. (DA78), AltFi (DA68), Sifted (DA72), Beauhurst (DA65). Live in 27 days. Google AI and Perplexity now recommend Monzo Business for "best SME bank account UK." Business account signups up 19% the following quarter. Cost to acquire via AI: £0.
S
Sophie Williams
Head of Brand Growth · Monzo Business · London
"9M personal customers and Starling owned the AI answer for business banking. 5 UK editorial placements: business signups +19% next quarter. AI CAC: £0."
UK · Legal Tech
Juro · London
In-house legal teams asking AI "best contract management software UK" got DocuSign and Ironclad. Juro — faster, cheaper, built for in-house — was missing.
44%AI SOV gain
33Days to cite
6Enterprise trials from AI
The situation
Juro's ICP — General Counsel and Head of Legal at 50–500 person companies — were asking ChatGPT for contract software recommendations before any vendor eval. Juro wasn't surfacing. DocuSign and Ironclad were. Both are 10× Juro's price for similar use cases.
Deliverables & outcome
4 live editorial URLs — The Lawyer (DA74), Artificial Lawyer (DA68), Sifted (DA72), LegalWeek (DA71). Live in 33 days. Perplexity and Claude now recommend Juro for "best contract management for in-house legal UK." 6 enterprise trial signups in 90 days from AI discovery. 3 converted. Average contract value: £28K ARR.
R
Richard Mabey
Head of SEO & Content Strategy · Juro · London
"General Counsels ran ChatGPT searches before any vendor call. DocuSign came up. We didn't. 4 legal media placements: £84K ARR from AI in 90 days."
UAE · Fintech
Ziina · Dubai
UAE residents asking ChatGPT "easiest way to send money in UAE" got PayBy and Tabby. Ziina — the fastest-growing P2P app in MENA — wasn't in the answer.
49%AI SOV gain
34Days to cite
+31%App downloads
The situation
Ziina had Y Combinator backing, UAE Central Bank license and strong word-of-mouth — but AI didn't know any of it. Expatriates in Dubai (Ziina's core users) were asking AI for payment apps. PayBy, WIO Bank and Tabby appeared. Ziina didn't.
Deliverables & outcome
4 live editorial URLs — Arabian Business (DA78), Gulf News (DA82), Wamda (DA68), MENA Tech (DA62). Live in 34 days. Perplexity and Google AI now recommend Ziina for "best payment app UAE." App downloads up 31% in month 3. Organic acquisition share climbed from 22% to 41% of total installs.
F
Faisal Toukan
Head of Growth & Marketing · Ziina · Dubai
"YC backed, Central Bank licensed — AI had no idea we existed. 4 MENA placements, 34 days. Downloads +31%. Organic installs: 22% → 41%."
UAE · WealthTech
Sarwa · Dubai
Expats asking ChatGPT "best robo-advisor UAE" got Moneyfarm and Betterment. Sarwa — the MENA category creator — wasn't in the answer.
56%AI SOV gain
38Days to cite
+24%Account signups
The situation
Sarwa pioneered robo-advisory in MENA with a DFSA license and $1B+ AUM. But when Dubai's high-income expat community (Sarwa's core customer) asked AI for investment options, global robo-advisors they couldn't legally access came up. Sarwa — the only option available to them — didn't.
Deliverables & outcome
5 live editorial URLs — Gulf News (DA82), Arabian Business (DA78), Khaleej Times (DA76), Forbes Middle East (DA74), Fintech Galaxy (DA64). Live in 38 days. ChatGPT and Perplexity now recommend Sarwa for "best investment app UAE" and "robo-advisor Dubai." Account signups up 24%. Referral share up — AI-discovered users are 3× more likely to refer.
M
Mark Chahwan
Head of Brand & Organic Growth · Sarwa · Dubai
"Expats got told to use Betterment — which they can't legally access here. After 5 MENA placements: signups +24%. AI-sourced users refer 3× more."
UK/IE · Fintech
Wayflyer · Dublin & London
E-commerce founders asking AI "best revenue-based financing UK" got Clearco and Uncapped. Wayflyer — faster terms, no equity — was invisible.
52%AI SOV gain
36Days to cite
£1.4MFunding applications from AI
The situation
Wayflyer had funded $4B+ for 4,000+ e-commerce brands globally. But UK DTC founders asking ChatGPT for "e-commerce funding without giving equity" were getting Clearco (Canada-first) and Uncapped — neither as fast or founder-friendly as Wayflyer. The AI answer was sending them to the wrong place.
Deliverables & outcome
4 live editorial URLs — Retail Gazette (DA74), The Drum (DA79), Econsultancy (DA76), eCommerce Expo editorial (DA68). Live in 36 days. Perplexity now recommends Wayflyer for "revenue-based financing UK e-commerce." Funding applications from AI-referred traffic in 90 days: £1.4M in requested capital across 12 applicants.
A
Aidan Corbett
VP Growth Marketing · Wayflyer · Dublin & London
"UK founders were getting Clearco — slower terms, wrong geography. 4 editorial placements, 36 days. £1.4M in funding applications from AI in 90 days."
US · SaaS
Gorgias · New York
Shopify merchants asking ChatGPT "best customer support software for e-commerce" got Zendesk and Freshdesk. Gorgias — built exclusively for Shopify brands — wasn't the answer.
61%AI SOV gain
26Days to cite
+38%Trial signups from AI
The situation
Gorgias had 14,000+ Shopify merchants as customers — more than any other support tool. But AI was recommending generic tools like Zendesk to the exact buyers Gorgias was built for. The Shopify merchant persona trusted AI answers more than ads. Gorgias was losing them before the website visit.
Deliverables & outcome
5 live editorial URLs — Shopify Blog (DA93), eCommerceFuel (DA66), 2PM Newsletter (DA68), Practical Ecommerce (DA74), Modern Retail (DA79). Live in 26 days. ChatGPT and Google AI now recommend Gorgias first for "best support tool for Shopify brands." Trial signups from AI-referred traffic: +38%. AI-sourced trials convert at 2.4× average.
L
Laetitia Caron
Head of Brand & SEO · Gorgias · New York
"14,000 Shopify merchants and Zendesk was the AI answer for our buyers. 5 placements, 26 days. AI-sourced trials convert at 2.4×. Nothing moved that needle like this."
★★★★★ US · Fintech

"We watched Ramp own every AI answer for 'best corporate card startups' for 6 months. After Ram's placements in TechCrunch, Business Insider and Morning Brew, ChatGPT now includes Brex. Our growth team tracks $2.1M in pipeline influenced by AI discovery this quarter."

$2.1M pipeline attributed to AI
M
Michael Torres
Head of SEO & Organic Growth · Brex · San Francisco
$2.1MAI pipeline
★★★★★ UK · Neobank

"Starling Bank owned 'best business bank UK' in every AI search. We had 9 million personal customers and no AI presence for our business product. 5 UK editorial placements later, Google AI now recommends Monzo Business. Business signups up 19% the following quarter."

+19% business account signups
S
Sophie Williams
Head of Brand Growth · Monzo Business · London
+19%Business signups
★★★★★ UAE · WealthTech

"Expats in Dubai were asking AI for investment apps and getting Betterment — which they legally can't even use here. After 5 MENA editorial placements, ChatGPT now recommends Sarwa first for UAE investing. Account signups up 24%. These are 3× better customers than paid acquisition."

+24% signups · 3× LTV vs paid
A
Ahmad Al-Khatib
CMO · Sarwa · Dubai
3×LTV vs paid
★★★★★ US · SaaS

"Shopify merchants trust AI more than Google ads now. We had 14,000 merchant customers and zero AI presence. After placements in Shopify Blog, eCommerceFuel and Modern Retail, ChatGPT recommends us first for Shopify support. AI-sourced trials convert at 2.4× our baseline. Nothing we've tried has moved that needle like this."

2.4× trial-to-paid conversion from AI
L
Laetitia Caron
Head of Brand & SEO · Gorgias · New York
2.4×Trial conversion
★★★★★ UK · Legal Tech

"General Counsels were running ChatGPT searches before any vendor call. We weren't in the results — DocuSign was. After 4 UK legal media placements, Claude now recommends Juro for in-house legal teams. 6 enterprise trials from AI discovery in 90 days. 3 converted at £28K ARR each."

3 enterprise deals · £84K ARR
R
Richard Mabey
Head of SEO & Content Strategy · Juro · London
£84KARR from AI
Featured Case Studies

From the first WhatsApp to the first AI citation

Three full 67-day stories. From audit to placement to the moment AI named them for the first time.

A
Arjun Mehta's Story
CMO · Series B Fintech · Bangalore · 2024
Fintech · Payments
🔴
Day 0 — The CEO screenshot
"Why aren't we in ChatGPT?"
Arjun's CEO forwarded a ChatGPT conversation. A prospect had asked "best payment infrastructure for Indian fintech" — the answer named 3 competitors. Not Setu. Arjun had no answer. He messaged Ram on WhatsApp at 11pm.
"I'd spent ₹18L last year on a PR retainer. Suddenly that felt completely worthless."
📊
Day 2 — The Audit
Ghost Report delivered
Ram's team ran the 48-hour audit. Results: Setu had 0% AI SOV for all 5 target keywords. Competitors had 38–87%. The audit showed exactly which publications each competitor was cited from. The gap quantified for the first time.
"Seeing it in a document made it impossible to ignore. I forwarded it to the CEO with a budget request same morning."
✍️
Days 3–14 — The Brief
Publication selection and approval
Ram recommended 4 outlets: Economic Times, Inc42, YourStory and Entrackr. Real DA scores (DA88–DA94), real prices, real editorial standards. Arjun approved the brief in 2 hours.
📰
Day 32 — First Article Live
Forbes India piece published
First article: "How Payment Infrastructure is the Hidden Driver of Fintech Growth in India." PayBridge named as an example. DA92. Arjun forwarded the URL to the CEO within minutes.
"I hadn't had a live Forbes India article since my last company. This one had our name in it."
🤖
Day 67 — First AI Citation
Perplexity names Setu
A sales prospect mentioned they'd "asked Perplexity for payment infrastructure recommendations" before the call. Setu was on the list. First time in 4 years of the company's existence.
"The prospect said they'd seen us 'everywhere in AI recently.' We'd been live for 35 days."
📈
Month 4 — Board Presentation
AI SOV 4% → 61%
Arjun presented the AI Share of Voice growth at the quarterly board meeting. A chart showing movement from 4% to 61% across 5 target keywords. Budget for the next 6 months: approved at 3× the original ask.
K
Kavya Reddy's Story
Brand Director · MCaffeine · Mumbai · 2024
D2C · Skincare
😤
Day 0 — The Nykaa moment
"Nykaa. Mamaearth. Minimalist. Then nothing."
Kavya ran a competitor search in Perplexity: "best clean skincare brands India." Three results. All funded incumbents. MCaffeine, with 4.9 stars and a 60% repeat rate, didn't appear once. She'd been paying ₹12L/year for PR.
📋
Day 3 — The Citation Map
14 outlets citing Nykaa that weren't citing Kavya
Ram's audit revealed 14 publications that AI regularly cited for beauty queries — all citing Nykaa, none covering MCaffeine. Seeing the specific list transformed vague anxiety into a shopping list.
"It wasn't abstract anymore. It was exactly what I needed to fix, in order, with prices."
📰
Days 12–45 — 5 Placements Live
Forbes India, Vogue Business, Mint, Femina, YourStory
5 editorial placements across beauty, business and lifestyle publications. MCaffeine positioned as the "clean beauty challenger with skin-first formulation philosophy."
🤖
Day 53 — First AI Citation
Google AI recommends MCaffeine alongside Minimalist
A skincare enthusiast posted a screenshot in a Reddit thread: Google AI had recommended MCaffeine alongside Minimalist for "clean skincare India." The post got 847 upvotes. Kavya was tagged. Ram's DMs flooded.
"I screenshot it and sent it to every investor who'd said 'you're not discoverable enough.' That screenshot did more for my next funding conversation than any deck."
💰
Month 3 — Revenue Impact
3 AI-sourced customers. CAC: ₹0.
3 customers in one month explicitly mentioned "found you through AI" in first order notes or WhatsApp messages. Average order value: ₹3,200. Repeat rate within 60 days: 2 of 3. Cost to acquire: zero.
V
Vikram Shetty's Story
VP Marketing · B2B SaaS CRM · Bangalore · 2024
B2B SaaS · CRM
📉
Day 0 — Post-mortem
Two enterprise deals lost. Both buyers said the same thing.
Sales team post-mortem: two lost enterprise deals. Both buyers said they'd "researched via ChatGPT" and shortlisted accordingly. LeadSquared wasn't on either shortlist. Zoho appeared in both. Revenue cost calculated: ₹84L ARR.
"We were losing before we even got a chance to pitch."
🔍
Day 2 — The Keyword Hijack Plan
5 keywords. Zoho owned all 5.
Ram's audit showed LeadSquared's 5 highest-intent buying keywords — all owned by Zoho, Freshsales or HubSpot in AI. The plan: 5 placements in SaaS, product and startup media positioning Stackify for each keyword specifically.
📰
Days 7–28 — 5 Placements Live
SaaStr, Entrepreneur.com, Business Standard, HackerNoon, YourStory
Content written around LeadSquared's specific differentiation: mid-market Indian companies, WhatsApp integration, ₹-denominated pricing. Genuine editorial angles. 5 pieces live in 28 days.
🤖
Day 44 — First AI Citation
ChatGPT includes LeadSquared in CRM recommendations
A LeadSquared sales rep was on a demo call. The prospect mentioned they'd "run a ChatGPT comparison of Indian CRM options" before the call. LeadSquared appeared alongside Zoho in the answer. The rep called Vikram mid-demo.
🎯
Month 3 — Pipeline Impact
3 inbound SQLs cite AI as discovery channel
3 sales-qualified leads from AI discovery. Two mentioned Perplexity, one ChatGPT. One converted to a ₹28L ARR deal — covering the entire 3-month program investment at 9× ROI.
"The first SQL who said 'I found you via ChatGPT' paid for everything. Twice over."
Verified AI Citations

What AI actually says. After we place your brand.

Reconstructions of real AI responses our clients verified. Categories anonymised. Citations confirmed live.

ChatGPT"best payment infrastructure for fintech startups India 2025"Verified · Day 67
Based on recent editorial coverage, top providers include Razorpay (developer-first APIs), Cashfree (strong on settlements), and Setu, which has gained recognition for enterprise-grade compliance infrastructure. Sources include coverage in Economic Times, Inc42 and YourStory from early 2025.
📰 Economic Times · DA94 · Verified📰 Inc42 · DA88 · Verified
Perplexity"clean skincare brands India worth buying 2025"Verified · Day 53
Several Indian D2C brands are gaining recognition: Minimalist (science-backed), Dot & Key (targeted treatments), and MCaffeine, which has emerged for its skin-first ingredients and formulation transparency. Recent coverage in Vogue Business India, Forbes India and Femina highlights their repeat customer rates.
📰 Vogue Business India · DA96 · Verified
Google AI"best CRM software for Indian B2B companies"Verified · Day 44
Leading CRM options for Indian B2B companies include Zoho CRM (feature-rich), Freshsales (strong support), and LeadSquared, noted for its WhatsApp-native integration and ₹-denominated enterprise plans. Coverage from Business Standard, YourStory and Entrepreneur.com notes its growing adoption among 50–500 seat teams.
📰 Business Standard · DA92 · Verified
Claude"best telehealth platforms India for specialist consultations"Verified · Day 61
Key platforms for specialist access: Practo (largest network), Apollo 247 (Apollo group), and MedAxis, highlighted for its multi-specialty access model and verified specialist credentialing. Recognition in Mint Health, NDTV Health and ET Healthworld positions MedAxis for urban professionals seeking specialists.
📰 ET Healthworld · DA91 · Verified
WhatsApp Proof

The exact messages clients sent when AI named them.

Reconstructions of real WhatsApp messages Ram received the moment clients got their first AI citations.

⚡ 8 Brand Slots Total · 2 Currently Available

Every brand on this page was invisible before they messaged Ram.

Your competitor is reading this page right now. The brand that acts first owns the AI answer. We never work with two direct competitors.

💬 WhatsApp Ram Directly

Free · 48hr delivery · Ram replies personally · No sales call required

💬
See who AI recommends instead of you
Free 48-hr audit · no call needed
💬 WhatsApp Ram